Hello!

I’m Georgina, your people and operations SIDEKICK.

I’m Georgina, your people and operations SIDEKICK.

I help founders tackle organisational challenges and navigate business change.

I help founders tackle organisational challenges and navigate business change.

My Services

When your biggest investment is your people the right foundations don’t cost, they compound.

When your biggest investment is your people the right foundations don’t cost, they compound.

Strategy and Planning

I help you define clear priorities, set achievable goals, and turn big ideas into focused, executable plans, so your whole team is moving to the same rhythm.

Strategy and Planning

I help you define clear priorities, set achievable goals, and turn big ideas into focused, executable plans, so your whole team is moving to the same rhythm.

Strategy and Planning

I help you define clear priorities, set achievable goals, and turn big ideas into focused, executable plans, so your whole team is moving to the same rhythm.

Operations

I build and simplify the systems, processes, and cadences that support the day-to-day running of your business, scalable and flexible enough to breathe with you.

Operations

I build and simplify the systems, processes, and cadences that support the day-to-day running of your business, scalable and flexible enough to breathe with you.

Operations

I build and simplify the systems, processes, and cadences that support the day-to-day running of your business, scalable and flexible enough to breathe with you.

People and Culture

I design the structures, roles, and ways of working that support happy, aligned teams who do their best work every day.

People and Culture

I design the structures, roles, and ways of working that support happy, aligned teams who do their best work every day.

People and Culture

I design the structures, roles, and ways of working that support happy, aligned teams who do their best work every day.

Founder Coaching

I offer a confidential, safe space to workshop challenges, soundboard your thinking, and tackle difficult decisions, so you can lead with confidence.

Founder Coaching

I offer a confidential, safe space to workshop challenges, soundboard your thinking, and tackle difficult decisions, so you can lead with confidence.

Founder Coaching

I offer a confidential, safe space to workshop challenges, soundboard your thinking, and tackle difficult decisions, so you can lead with confidence.

About

But you can call me Gina.

I know what it is like to be in the thick of it, and I know it does not have to feel that way.

My foundations are rooted in studio operations and as co-founder and COO of Talewind, I’ve grown studios from concept to multi million pound investment to shaping culture, scaling teams, and building the operational systems that supported sustainable growth across the UK, US and Europe.

With a background in people strategy, organisational design, leadership coaching, and change management, I’ve seen how the right conversations can transform a business - and how the wrong ones can hold founders back.

Now, through SIDEKICK, I help founders turn chaos into progress: creating structures, habits, and teams that unlock their time, focus, and freedom.



I know what it is like to be in the thick of it, and I know it does not have to feel that way.

My foundations are rooted in studio operations and as co founder and COO of Talewind, I’ve grown studios from concept to multi million pound investment to shaping culture, scaling teams, and building the operational systems that supported sustainable growth across the UK, US and Europe.

With a background in people strategy, organisational design, leadership coaching, and change management, I’ve seen how the right conversations can transform a business - and how the wrong ones can hold founders back.

Now, through SIDEKICK, I help founders turn chaos into progress: creating structures, habits, and teams that unlock their time, focus, and freedom.



I know what it is like to be in the thick of it, and I know it does not have to feel that way.

My foundations are rooted in studio operations and as co founder and COO of Talewind, I’ve grown studios from concept to multi million pound investment to shaping culture, scaling teams, and building the operational systems that supported sustainable growth across the UK, US and Europe.

With a background in people strategy, organisational design, leadership coaching, and change management, I’ve seen how the right conversations can transform a business, and how the wrong ones can hold founders back.

Now, through SIDEKICK, I help founders turn chaos into progress: creating structures, habits, and teams that unlock their time, focus, and freedom.



Running startups, scaleups, or established SMEs

Building businesses in the creative, games, or tech industries

Founder or family led

I know how personal that can be

Agile, ambitious and low on bureaucracy

Seriously people first

Stepping into their founder journey for the first time

The founders I work with are…

If this sounds like you, we’ll get on very well.

If this sounds like you, we’ll get on very well.

Running startups, scaleups, or established SMEs

Building businesses in the creative, games, or tech industries

Founder or family led

I know how personal that can be

Agile, ambitious and low on bureaucracy

Seriously people first

Stepping into their founder journey for the first time

Stepping into their founder journey for the first time

Running startups, scaleups, or established SMEs

Building businesses in the creative, games, or tech industries

Founder or family led

I know how personal that can be

Agile, ambitious and low on bureaucracy

Seriously people first

Process

What you can expect when you work with me

Practical, solutions focused.
I focus on real decisions, clear next steps, and unblocking the way to productivity.

Commercial and tech savvy.
I’m at home in agile, creative and digital businesses and I am always finding smarter ways of working.

No rigid playbooks.
I bring strong experience and proven principles, then shape them around your business. Nothing off-the-shelf, ever.

Clear, confident communication
From tough conversations to board updates to team broadcasts, I help you say what needs to be said, with clarity and style.

Simple by design.
I strip things back, make them practical, and avoid bloated, bureaucracy.

A safe, confidential pair of hands.
I will always allow you the space to think out loud, test ideas, and work things through, without judgement.

Practical, solutions focused.
I focus on real decisions, clear next steps, and unblocking the way to productivity.

Commercial and tech savvy.
I’m at home in agile, creative and digital businesses and I am always finding smarter ways of working.

No rigid playbooks.
I bring strong experience and proven principles, then shape them around your business. Nothing off the shelf, ever.

Clear, confident communication
From tough conversations to board updates to team broadcasts, I help you say what needs to be said, with clarity and style.

Simple by design.
I strip things back, make them practical, and avoid bloated, bureaucracy.

A safe, confidential pair of hands.
I will always allow you the space to think out loud, test ideas, and work things through, without judgement.

Pricing

There are FOUR ways to work with SIDEKICK.

There are FOUR ways to work with SIDEKICK.

Pricing

There are FOUR ways to work with SIDEKICK.

Have questions?

How is SIDEKICK different from a typical consultant?
icon

I’m not here to tell you what to do and disappear. I get stuck in, work alongside you, and help turn ideas and strategy into action, in a way that actually fits your business and culture.

What stage of business is SIDEKICK best for?
icon

I work with founder-led businesses that have outgrown “figuring it out as we go.” You’re typically 10 to 50 people, revenue generating or funded, and at the point where People and Operations need to be done properly, whether or not you’re ready to make a hire yet.

What if I don’t really know what I want yet — I just know I need help?
icon

That’s very common, and it’s exactly what Pulse and Presence are for. They give you space to talk things through, get clarity, and work out what support actually makes sense, without having to commit to a big project upfront. You can also book a Pulse bundle of 5 sessions at a reduced rate, 10% off per session, to use over six months. It’s a low pressure way to explore working together while still getting real, practical support.

I already work with a HR agency. Can you work alongside them?
icon

Yes, absolutely. This is a very common setup. I work collaboratively with existing HR agencies, advisors, and specialists, making sure nothing is duplicated and everyone is playing to their strengths. I often sit above or alongside day to day HR support, helping with clarity, alignment, and decision making, while they handle the operational delivery.

How is SIDEKICK different from a typical consultant?
icon

I’m not here to tell you what to do and disappear. I get stuck in, work alongside you, and help turn ideas and strategy into action, in a way that actually fits your business and culture.

What stage of business is SIDEKICK best for?
icon

I work with founder-led businesses that have outgrown “figuring it out as we go.” You’re typically 10 to 50 people, revenue generating or funded, and at the point where People and Operations need to be done properly, whether or not you’re ready to make a hire yet.

What if I don’t really know what I want yet — I just know I need help?
icon

That’s very common, and it’s exactly what Pulse and Presence are for. They give you space to talk things through, get clarity, and work out what support actually makes sense, without having to commit to a big project upfront. You can also book a Pulse bundle of 5 sessions at a reduced rate, 10% off per session, to use over six months. It’s a low pressure way to explore working together while still getting real, practical support.

I already work with a HR agency. Can you work alongside them?
icon

Yes, absolutely. This is a very common setup. I work collaboratively with existing HR agencies, advisors, and specialists, making sure nothing is duplicated and everyone is playing to their strengths. I often sit above or alongside day to day HR support, helping with clarity, alignment, and decision making, while they handle the operational delivery.

How is SIDEKICK different from a typical consultant?
icon

I’m not here to tell you what to do and disappear. I get stuck in, work alongside you, and help turn ideas and strategy into action, in a way that actually fits your business and culture.

What stage of business is SIDEKICK best for?
icon

I work with founder-led businesses that have outgrown “figuring it out as we go.” You’re typically 10 to 50 people, revenue generating or funded, and at the point where People and Operations need to be done properly, whether or not you’re ready to make a hire yet.

What if I don’t really know what I want yet — I just know I need help?
icon

That’s very common, and it’s exactly what Pulse and Presence are for. They give you space to talk things through, get clarity, and work out what support actually makes sense, without having to commit to a big project upfront. You can also book a Pulse bundle of 5 sessions at a reduced rate, 10% off per session, to use over six months. It’s a low pressure way to explore working together while still getting real, practical support.

I already work with a HR agency. Can you work alongside them?
icon

Yes, absolutely. This is a very common setup. I work collaboratively with existing HR agencies, advisors, and specialists, making sure nothing is duplicated and everyone is playing to their strengths. I often sit above or alongside day to day HR support, helping with clarity, alignment, and decision making, while they handle the operational delivery.

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© 2025 Allender Manners Ltd. Made in Framer.

© 2025 Allender Manners Ltd. Made in Framer.